What to Say Next: How B2B Marketers Can Turn Analytics into Actionable Buyer Insights

March 10, 2017
When it comes to your marketing campaigns and content, how do you know what to say, when to say it, and who to say it to? Find out how to start tracking and measuring your buyer journey so that you can optimize your efforts throughout the funnel.
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How to Track the Campaign Metrics That Matter
How to Track the Campaign Metrics That Matter

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Why Salesforce Reporting Doesn't Work for B2B Marketers
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