Leads to Revenue: Enable Accurate Marketing Forecasts (How-To Video)
Leads to Revenue: Enable Accurate Marketing Forecasts (Webinar Recording) Overheard from the executive meeting: "Are today's marketing activities going to support sales hitting revenue targets two quarters from now?" Prediction is a buzzword. Forecasting is not. Think of this as forecasting using foolproof predictive data—using your own historical conversion rates to inform and fill your pipeline today. Watch this 30-minute webinar to see how Brightfunnel takes the guesswork out of linking today's marketing activity to pipeline and revenue next week, month, and quarter.